Wholesale hats flow out to retailers across the States and around the globe. What is so interesting about wholesale hats that stock the retail shops? Why can not customers pass them by without trying them on, even it is only for fun?
Wholesale hats provide personality, individualism, and character. Yes, but we already know that. The deeper attraction is identification with heroes. Hats define so many heroes and retailers give you the statement that assists the common person identify using the heroes within their lives. Before you decide to write this off as a plug for bulk hats for sale, keep reading and discover should your heroes aren’t here.
First there’s the cowboy hat. These wholesale hats reach every age range. The older generation remembers John Wayne, Marshal Matt Dillon, and Captain Gus from Lonesome Dove. Maybe their interests go deeper to historical figures like Wild Bill Hickok, Wyatt Earp, or Buffalo Bill. The hat that dominates this look is the creation of John B Stetson who defined cowboy hats with his original design he named “Boss of the Plains”. This wide brim felt having a high creased crown replaced the combination match of hats cowboys wore up to then and reached such popularity that Stetson was making over two million hats a year by 1886. This was the hat just about any cowboy mentioned previously wore as well as the style their admirers want today.
These are the basic heroes and cowboy hats that attract middle age and up, but what about the young? They may have another group of heroes you discover on MTV or even in country music. When J-Lo and Britney Spears showed up in rolled straw cowboy hats a rage swept the nation with this headwear. You think rolled straw cowboy hats on Willy Nelson and a lot more current, Kenny Chesney and Jessica Simpson don’t effect what their fans wear? Quite the contrary! Country music fans are big to the cowboy hats that seem to be good on the idols.
What to do now about the golfers? Through the early 20th century, this sport so captivated public interest the Sears & Roebuck catalog had pages of golf hats that looked like oversized newsboys. For Ben Hogan it absolutely was this or even an ivy cap. Sam Snead was actually a fedora man and Greg Norman place the Aussie on the world map. How many seniors do you see on the golf course wearing the hat that made their most favorite golfer look great? The link between headwear and heroes generally seems to run so deep you never outgrow it.
The sports exposure to hats doesn’t end there. Baseball caps need no introduction. This is the hat that everyone feels comfortable wearing today. When every man wore a fedora along with his suit within the forties and fifties, all-stars like Ted Williams, Stan Musial, and Mickey Mantle were looking good within their ball caps along with a massive fan club. Through the sixties fedoras were tossed aside and the cool headwear was ball caps. Ever since then ball caps haven’t missed a lick.
The there’s football fans. Coach Bear Bryant at Alabama and Tom Landry in the Dallas Cowboys probably inspired more guys to wear herringbone or houndstooth fedoras than all of the advertising of Madison Avenue.
Next comes the films which are always delivering a new batch of heroes. Indiana Jones has returned on the theaters and even Cracker Barrel restaurants can sell adult size Indiana Jones fedoras. As well as the Great Gatsby? Fans opt for the oversized ivy cap. Don’t forget Rocky in his porkpie. For that women, Angelina Jolie fans will have to have a cloche once they see The Changeling. Movies produce a huge effect on hats and fashion in general.
Then there’s the vintage crowd and people who remember hats that mom and dad or grandma and grandpa wore. This stuff is soaked in happy childhood memories that wholesale hats revive-fedoras for men from the forties or fifties, pillboxes for ladies from your same era. What about those old family photos with cloches? When anyone sees a hat that rings a bell jbocge childhood memories, they have to comment, they need to try it on, and quite often they need to purchase it.
OK, kids don’t know anything about these hats, however they sure know celebrities. Think this doesn’t provide heroes that wholesale hats fulfill? You know it does-J-Lo’s wide brim floppy hat, Hillary Duff’s ivy cap, Britney’s fedora, or Brad Pitt’s newsboy. Here’s a wholesale hat market that goes on, as well as on, as well as on such as the pink bunny.
Why do a few of the wholesale hats that ship to wholesalers blow out while some hardly sell? Take cowboy hats in 2007. Many wholesalers in addition to retail shops sold more cowboy hats in 2007 than every other style. Yet department shops reported cowboy hats as their worst performer in headwear. It will come back to knowing your market and playing for them. You wouldn’t expect the shopper trying to find Ives St Laurent to be fitting rolled straw cowboy hats. Through the same token, trendy shops catering to the young waste space displaying dress hats. Hats must fit the marketplace and relate to the heroes of this age group.
Somehow hats, a lot more than some other accessory, help the average person take on the aura of bigger than life personalities that touch them. Often conscious, sometimes sub-conscious, the consumer gravitates towards the hats that identify all of them with their heroes.